Retailers looking to purchase digital signage often worry that the 50-inch display won't be a match for the cell...
Tag Archive for: Mobile Interactivity
Digital signage at the pump: a consumer’s perspective
Bradley Cooper, , Blog, Featured, Content, customer experience, DOOH Advertising, Mobile Interactivity, Networld Media Group, Outdoor Signage, retailDigital signage at the pump can be a great boon for a gas station's business, but there are a...
5 digital signage trends driving customer experience innovation
Jeff Hastings, , Blog, Featured, Audience Measurement, Content, content management, customer experience, Installation / Integration, Mobile Interactivity, retail, Trends / StatisticsDigital signage as it was narrowly defined just a few short years ago is giving way to a much...
The looming convergence of digital signage and mobile tech
Jeff Hastings, , Blog, Featured, Advertising, Content, content management, customer experience, Digital Merchandising, DOOH Advertising, Emerging Technology, Interactive Touchscreen, media players, Mobile Interactivity, retail, softwareWe're so accustomed to interactivity on our phones and tablets that we simply assume all screens will be just...
Doing digital signage right the first time
Travis Wagoner, , Blog, Featured, Advertising, Audience Measurement, Content, Content Design and Aesthetics, content management, Digital Merchandising, Digital Signage Psychology, Distributors / Resellers, DOOH Advertising, Hardware, Installation / Integration, Interactive Touchscreen, media players, Mobile Interactivity, Networking / Connectivity, Outdoor Signage, ROI, softwareIt's frustrating to begin any kind of digital solution installation only to have to start over due to miscommunication,...
‘Smackdown’ experience teaches coding at the train station
Bradley Cooper, , Blog, Featured, Advertising, DOOH Advertising, Interactive Touchscreen, Mobile InteractivityTravelers at the Helsinki tram station learned how to code through digital signage that invited them to program their...