Sean Kennedy, president of Cowboy Chicken, and Brian Anderson, Technology Director for Modern Market, shared insight and tips on...
Tag Archive for: Marketing / Branding / Promotion
KFC exec talks ‘risky business’ of marketing
ICXA, , Blog, Featured, Chicken, customer experience, Marketing / Branding / Promotion, Networld Media GroupWith crazy ad campaigns revolving around everything from an $11,000 prize for the first baby named Harland, to 2016's out-there antics...
McDonald’s Virtual Pit Crew Experience had the right stuff to ‘Elevate’ CX. Does your brand?
ICXA, , Blog, Featured, Burger/Steak/BBQ, Communications, Customer Service / Experience, Gaming, ICX Summit, Marketing / Branding / Promotion, Online / Mobile / Social, Research & Development / Innovation, Systems / TechnologyHas your brand "elevated" the customer experience in a new and different way? If so, why not pit what...
Chuck E. Cheese ‘schools’ fast casuals on appealing to millennials
Cherryh Cansler, , Blog, Featured, Marketing / Branding / Promotion, Restaurant Design / LayoutChuck E Cheese feels like a safe place for my family, and that's saying a lot these days.
KFC’s main marketing mastermind headlines Restaurant Franchising and Innovation Summit
S.A. Whitehead, , Blog, Featured, Business Strategy and Profitability, Chicken, customer experience, Marketing / Branding / Promotion, Networld Media Group, Restaurant Franchising & Innovation SummitTake a trip to marketing's wild side in April, when KFC Advertising Director George Felix headlines the Restaurant Franchising...
Millennials tell restaurants: More big discounts, less small talk
S.A. Whitehead, , Blog, Featured, Business Strategy and Profitability, Customer Service / Experience, Delivery, Equipment & Supplies, Fast Casual Executive Summit, Loyalty programs, Marketing / Branding / Promotion, Networld Media Group, Online Services, Self-Ordering KiosksOne of the more eye-opening sessions at this Fast Casual Executive Summit in Nashville this month was a quick,...
Food trucks go full throttle: Part III
Elliot Maras, , Blog, Featured, Associations, Food & Beverage, Food Trucks, Legal Issues, Marketing / Branding / Promotion, softwareFood trucks are the fastest-growing foodservice channel, and the niche is evolving into a well defined industry with its...
5 key questions to ask about digital signage software
ICXA, , Blog, Featured, Business Strategy and Profitability, Comqi, Customer Service / Experience, Digital Signage, Equipment & Supplies, Marketing / Branding / Promotion, Operations ManagementWhen it comes to selecting a digital signage system and software for your food service operation, some features really...
Why different is better for your restaurant brand
S.A. Whitehead, , Blog, Featured, Business Strategy and Profitability, Customer Service / Experience, Marketing, Marketing / Branding / PromotionA restaurant's differences are its keys to greater value and desirability, says branding guru Sally Hogshead, CEO and founder...
Panera, Chick-fil-A, Starbucks top consumer QSR rankings
S.A. Whitehead, , Blog, Featured, Burger/Steak/BBQ, Business Strategy and Profitability, Chicken, Coffee/Bakery/Donut, CRM, customer experience, Customer Service / Experience, Drive-thru, Food & Beverage, Marketing / Branding / Promotion, Online / Mobile / Social, Operations Management, QSR Report, Systems / Technology, Trends / StatisticsResults are in from a study created via a mobile insights platform that captures customer impressions of some of...