From a virtual/physical/digital experience at the Super Bowl to an emotion-tracking food truck experience at South by Southwest, the...
Tag Archive for: interactive customer experience
A new perspective on consumers through the motivational lens
Mark Murray, , Blog, Featured, adaptive experience, interactive customer experience, motivational researchYou can't catch the market off guard by responding to existing behaviors. So how do we move from tracking...
Stay out of the ‘uncanny valley’ in digital signage
Bradley Cooper, , Blog, Featured, cx, Digital Signage, interactive customer experienceHolographic displays are cool, except when they drive away visitors with creepy images and robotics. Avoiding the uncanny valley...
Make sure your branded mobile app dials up a successful customer experience
Judy Mottl, , Blog, Featured, Retail, customer experience, interactive customer experience, Mobile App, retailWhile 84 percent of shoppers are using their smartphone for retail shopping purposes, retailers are facing more than a...